In fashion, the perfect fusion of inspiration and function always creates a wave of trends. HÁI the label, a Taiwanese swimwear brand named after the sea, has partnered with renowned artist Kimberley to create a collection of swimwear that combines trendy style with meticulous attention to detail and comfort. This article will provide an in-depth look at the Kimberley and HÁI collaboration, analyzing the brand’s philosophy, design features, and tribute to female empowerment.
1. About HÁI the label
HÁI (pronounced “hai”) draws inspiration from Taiwan’s natural surroundings and focuses on the ocean’s diversity and inclusiveness to create a swimwear collection that combines fashion and functionality. The brand emphasizes:
- A fusion of fashion and function
Each swimwear piece is crafted from luxuriously soft stretch fabric with an antimicrobial treatment for optimal comfort and skin protection, making it suitable for a variety of water environments, including the beach, pool, and hot springs.
Individual Design and Diverse Sizes
From yarn color to cut and fit, every detail is meticulously customized to accommodate all body types, including plus sizes, ensuring a confident and comfortable fit for every woman.
Environmental and Social Responsibility
HÁI promotes environmental sustainability and has launched the “Eco Edit” collection, emphasizing ocean conservation. The all-female team is dedicated to empowering women and makes monthly donations to support women’s rights organizations.
2. Highlights of the Kimberley x HÁI Collaboration
Kimberley, a renowned musician and fashion icon, collaborated with HÁI on the Spring/Summer 2025 collection, themed “Y2K Glow.” The collection blends retro elements with modern design, offering a rich visual and functional experience. The collection includes:
- Highlight Designs
- Pocket Vacation Dress
- Shimmer Island Cover-Up
- High-Slit Plunge Padded Maxi Dress
- Classic Cut Bikini Collection, including underwired swimsuits and high-waisted pleated bikini bottoms
- Colors
The featured colors, Onyx Black, Starry White, and Light Copper, offer a sense of understated luxury with a futuristic sheen, perfect for both vacation and everyday wear.
Design Concept
Combining retro chic with contemporary comfort, details reflect Kimberley’s youthful and vibrant attitude and HÁI’s rigorous craftsmanship, encouraging women to shine confidently in the sun.
3. The Deeper Values of the Brand and Design
A Women-Centered Design Philosophy
The HÁI team, comprised of women, understands the diverse needs of modern women in swimwear, from vacations and leisure to everyday life. Their designs prioritize a flattering fit, enhancing both confidence and comfort.
Careful Material Selection and Environmental Concern
Using high-end, antibacterial and quick-drying fabrics, they are gentle on the skin and reduce discomfort caused by moisture. The brand is committed to reducing its environmental footprint and actively promotes eco-friendly materials.
A Fusion of Culture and Art
Inspired by the natural rhythms and diverse ecosystems of Taiwan’s oceans, these swimwear guides the wearer between freedom and elegance, embodying a unique perspective on life.
4. Kimberley and HÁI: A Resonance of Fashion and Lifestyle
The collaborative collection is more than just swimwear; it’s an expression of a lifestyle. From vibrant party scenes to tranquil coastlines, the Kimberley x HÁI collaboration encourages modern women to explore fashion, embrace nature, and tell their own stories with each piece.
The Kimberley x HÁI the label collaboration showcases the Taiwanese brand’s unique voice on the international fashion stage. This swimwear collection, with its meticulous craftsmanship, eco-friendly ethos, and celebration of female empowerment, embodies the modern woman’s pursuit of beauty and freedom.
